Amazon’s biggest discount event, Prime Day, kicks off on Monday, July 16 and runs until 11:59 p.m. on July 17, just days away. During this period, the e-commerce giant will offer customers who are subscribed to the Amazon Prime service interesting offers on products in all categories.
This edition brings with it interesting new features, including a longer duration of the event (six hours longer than last year) and the “Prime Day Novelties”, a selection of new, exclusive products and special editions of different items that will be on sale for a limited time. Among the new features, we also find the “countdown” offers, a series of sale items that will be available for purchase during the days leading up to Prime Day.
What do you need in order to shop on Amazon Prime Day?
If you want to take advantage of these offers, you must be subscribed to the Amazon Prime service. If you subscribe now, you will be able to enjoy the free version for one month, after which you will have to pay the annual fee of 19.95€ per year. Amazon Prime gives you access to numerous products without shipping costs and with delivery within 24 hours or other advantages such as Prime Video or Prime Reading.
How does Amazon Prime Day work?
Amazon will maintain the offers for 36 hours, although during the previous days it will already be possible to find numerous offers on selected products. Discounts will be applied in almost all categories, although the most interesting ones will be found in technological products.
The success of Amazon Prime Day 2017
After the success of last year’s Amazon Prime Day, many are already marking the date on the calendar to continue taking advantage of the offers. In 2017, during the thirty-hour event, more than 3 million products were sold worldwide. Compared to the event held in 2016, Amazon Prime Day grew by more than 60%, according to data released by the company.